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Awning: an asset to develop your brand identity
Logo, baseline, colours, shapes : a well-built brand identity helps to increase your company’s visibility. It must be defined by thoughtful graphics and visual codes in order to give meaning to the rest of the communication and to unify it in order to keep a coherence that will benefit your company. We often think of the shop window as the first point of communication. However, awnings offer an excellent additional alternative. Dickson fabrics are tailored to your needs and expectations in terms of visual identity, thanks to a wide choice of colours but also to their possibility of personalization.
Meeting with the designer Alain Berteau
Alain Berteau, Belgian designer and architect, won the competition launched by “Lille Capitale Mondiale du Design” to imagine and design the Living Lab space. He worked on the installation of Dickson Flooring, in collaboration with our design team. We spoke with Alain Berteau, who agreed to answer a few questions, regarding this collaboration.
The Dickson press relations team is available to provide journalists with information on the group, to arrange interviews or to supply the contact details of relevant team members.